Product Manager

Kathlene Salcedo

Product Manager & Digital Transformation Leader delivering solutions across APAC & EMEA for over 10 years. She is currently based in Singapore.


Numbers at a glance

Profile Overview


30 Million Euros

Largest project budget managed

20 Team Members

Maximum team members
indirectly managed in cross-functional & international projects

12 Products

Total number of successfully launched and supported across Asia Pacific and EMEA

10 Years Experience

Wearing various hats such as product manager, solutions architect, project manager and more.

7 Brands

Total number of successfully launched brands across Asia Pacific and EMEA

7 Countries

Total number of countries with products launched across APAC and EMEA


international Brands

Portfolio Highlights


Bosch Home Appliances

Bosch

Singapore • Hong Kong
✅ E-Commerce (B2C)

Siemens Home Appliances

Siemens

Australia • India • Thailand
✅ Brand Websites

Thermomix

Thermomix

UK • Turkey • Singapore
✅ E-commerce (B2C) • ✅ B2B

Kobold

Kobold

UK
✅ E-Commerce (B2C) • ✅ B2B

Jafra Cosmetics

Thailand
✅ E-Commerce (B2C)



See more products launched below


Employment History

Professional Timeline


01. Independent Property Investor

Self-Employed
March 2023 - Present
— Singapore, Singapore

Residential property investor.


02. Product Manager

Real Estate Analytics
August 2022 - April 2023
— Singapore, Singapore

PRODUCTS LAUNCHED:

  • Singapore: 8Prop (AI-driven real estate research engine)

  • Singapore: REA Corporate Site

TECH STACK:


03. Product Manager

Apple, Inc. (contract by Manpower Singapore)
September 2021 - March 2022
— Singapore, Singapore

PRODUCTS MANAGED:

  • Singapore: TMall and Apple Notification integration

04. Front-end Solution Architect

Vorwerk Services Pte. Ltd.
September 2018 - February 2021
— Singapore, Singapore

PRODUCTS LAUNCHED:

  • UK: Thermomix (B2C & B2B)

  • UK: Kobold (B2C & B2B)

  • Turkey: Thermomix (B2C & B2B)

  • Thailand: Jafra (B2C)

TECH STACK:


05. E-commerce Product Owner

BSH Home Appliances
August 2012 - July 2017
— Singapore, Singapore

PRODUCTS LAUNCHED:

  • Singapore: Bosch (B2C)

  • Hong Kong: Bosch (B2C)

  • Thailand: Siemens (Brand Website)

  • India: Siemens (Brand Website)

  • Austraila: Siemens (Brand Website)

MAIN TECH STACK:


06. Assistant Engineer

Seagate Technology
August 2010 - August 2012
— Singapore, Singapore

PRODUCTS DEVELOPED:

  • Singapore: Machine status monitoring system (web)

  • Singapore: Internal employee shift calendar (Android mobile app)

TECH STACK:


Skills

Tech Stack


Platforms

  • SAP Commerce (Hybris)

  • WorldPay

  • Fredhopper

  • FirstSpirit

Languages & Script

  • HTML / CSS

  • PHP / JavaScript

  • Java

Documentation

  • JIRA

  • Confluence

  • ServiceNow

  • Miro

  • Notion



Skills

Core


Leadership

  • Digital Transformation Leadership

  • Strategic Planning & Execution

  • Innovation Management

  • Change Management & Team Leadership

Product Delivery

  • Product Management & Development

  • End-to-End Implementation (SaaS, E-commerce, B2B)

  • Agile Project Delivery (Scrum Framework)

Communication

  • Cross-functional Collaboration

  • Stakeholder Engagement

  • Technical Documentation & Reporting


Education & Certifications

Qualifications


Education

Bachelor's Degree
Information Technology

University of Santo Tomas
España, Manila, Philippines

Relevant Certifications

CSPO

Certified Scrum Product Owner
Credential ID: PLV0G69SAME4

PSM I

Professional Scrum Master I
Credential ID: 589404

IBM AI PM

IBM AI Product Manager
Credential ID: PLV0G69SAME4


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